• Can Spamtraps be avoided?

  • Spamtraps can end up on your list as a result of bad luck. They sometimes get registered accidentally through your regular signup process. Some spam trap networks operate off the typo domains of major ISPs and can end up in your list simply because of sloppy key-stroking.

    Poisoning is another way spamtraps can land on your list without you being sloppy. That’s when spammers or intentionally register known spamtrap email addresses in an effort to get the marketer in trouble or discredit the spamtrap provider.

    If you’re a high volume sender, it pays to partner with an email list hygiene provider with the proven ability to detect spamtrap addresses. Many claims to be strong in this area, but very few actually are. Look before you leap and test out a few.

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